9 December 2019 | Tennis NSW

The Tennis NSW program SHEroes has been successful for funding from the NSW Government to help increase female volunteering roles in tennis at all levels and promote leadership.

Tennis NSW has teamed up with legendary coach Judy Murray who provides exclusive tips, tricks and drills to the SHEroes ambassadors on how to develop the participation base and volunteer workforce in their local communities. The SHEroes Ambassadors meet several times a year to share ideas, gain insights from industry leaders on relevant topics and engage socially with one another.

Acting Minister for Sport Geoff Lee announced $635,000 in grants for 23 sporting organisations as part of the NSW Government’s ‘Her Sport Her Way’ program. “We are rewarding organisations which are innovating with programs to break down participation barriers, promote role models and foster inclusivity,” Mr Lee said.

Minister for Women Bronnie Taylor said ‘Her Sport Her Way’ is breaking new ground. “Powerful change in attitudes and awareness will ensure women and girls are valued, recognised and given equal choices and opportunities to perform,” Ms Taylor said.

Former mixed doubles grand slam champion and Tennis NSW Women and Girls lead Casey Dellacqua said women’s sport needs to welcome everyone. “Sport is such a powerful tool for change in society and if ‘Her Sport Her Way’ can continue to help break down perceptions and barriers surrounding participation and inclusivity for women, then we are onto a winning formula,” said Ms Dellacqua.

Tennis has been successful alongside 22 other sporting programs for the ‘Her Sport Her Way’ funding.