16 November 2021 | Tennis Victoria

The Tennis Victoria (TV) Board is pleased to announce the appointment of Adam Crameri to the position of Chief Executive Officer (CEO).

Having previously worked in the roles of ‘Head of Tennis Delivery and Culture’ and ‘General Manager of Participation’, Crameri comes with a strong understanding of the Victorian tennis community and has been acting in the CEO position since February 2021.

Tennis Victoria’s President Jacqueline Pirone congratulated Crameri on his appointment.

“Adam has made a significant contribution to Victorian Tennis and on behalf of the Tennis Victoria Board, I am pleased to announce his appointment as CEO.”

“Adam took on the acting CEO role at a very challenging time. His ability to lead the team to support the tennis industry and develop the Tennis Victoria Strategy to 2024 has placed the organisation in a strong position. His appointment was unanimously supported by the TV Board.”

“Adam has a deep connection and understanding of tennis and grassroots sport and has built solid relationships across the tennis industry. This includes Tennis Australia, State and Local Governments, our key partners and stakeholders.”

Crameri said he was honoured to be announced as Tennis Victoria’s CEO.

“Tennis is an incredible sport with a proud history. We truly are a sport that caters for people of all abilities and from a range of diverse backgrounds. It is a privilege to work with such a great Victorian tennis community which includes all our clubs, associations, administrators, coaches, players and stakeholders.”

“My intention has been, and will continue to be, for us to engage and work collectively as an industry together and I believe this is vitally important for us to reach our full potential.”

“I look forward to continuing to work with our stakeholders and partners to create safe, inclusive and thriving tennis communities here in Victoria.”

“Finally, I would like to thank the Tennis Victoria Board and Staff, who have and continue to support me at Tennis Victoria. The sport is very fortunate to have such an amazing and dedicated team to promote and drive this great game, and I am looking forward to see what we can achieve as a collective.”

Crameri will begin as CEO in a permanent capacity from Wednesday 17 November, 2021.