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Overview
Tennis Australia is the governing body of tennis in Australia. Tennis Australia's charter is to promote and facilitate participation in the sport at all levels.
Alongside the Davis Cup, Fed Cup,Pro Tour and Australian Open Series Events, Tennis Australia stages one of the world's four Grand Slam tournaments - the Australian Open - one of the largest attended tennis events in the world.
The event specific australianopen.com and the year-round tennis.com.au sites provide tennis news and information to tennis fans and enthusiasts around the world.
For advertisers, both destinations offer a unique opportunity for marketers to align their brand and products online to a devoted, passionate and valuable audience.
Tennis.com.au features daily news stories, player profiles and results from around the globe. It offers fans an opportunity to hook up with other tennis players through Find A Partner, Find A Coach and Find A Court. The site also houses eight state websites, more than 300 club websites and Australian Open Series Event websites in Hobart, Brisbane and Sydney.
The Australian Open is the biggest sporting event in the world in January and australianopen.com reflects the magnitude of this great Grand Slam tournament. In 2009 the site served over 222 million page impressions and attracted a truly international audience of 8.6 million unique users. The official site provides fans with complete and unparalleled online coverage of the tournament and its players. Staple sections include Player Profiles, Scores and Stats, News and Photos, Audio and Video plus the detailed Event Guide and Ticket Information. The site is a virtual clubhouse for the tennis community, offering social networking features and online only content including MyAustralianOpen customisation tool.
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